Priyanka Mavanuri — Digital Marketing Strategist & Growth Marketer
Digital Marketing Strategist & Growth Marketer

Building digital visibility that turns into measurable growth.

From engineering and content to digital growth — I build strategies that connect brands with the right audience and turn attention into meaningful action.

10+Hands-on projects
6Channels covered
4Automation stacks
Priyanka Mavanuri, digital marketing strategist and growth marketer
About / My Journey

A journey built on curiosity, adaptability & growth.

Engineering, software, content, consulting and now digital growth — every stage added something to how I approach marketing today.

2010–2014

Engineering

B.E. in Electrical & Electronics Engineering, Gogte Institute of Technology, Belagavi.

2015–2017

Software Development

Software Developer at AGS Infotech Ltd. — analytical thinking, technical execution, problem solving.

2018–2021

UPSC Aspirant & Content Creator

Freelance content for UPSC coaching institutes — research, storytelling, audience understanding, content strategy.

2022–2025

Academic Consultant & Coach

Akka IAS Academy, Bengaluru — communication, counselling, lead nurturing, follow-up and conversion.

2026

Digital Marketing

Digital marketing training and internship experience, turning every prior skill into a modern growth career.

What I Do

From visibility to growth.

Digital Marketing Strategy

Integrated strategies built around business objectives, audience, channels and growth goals.

SEO & Organic Growth

Keyword research, on-page and technical SEO, content strategy, Search Console and analysis.

Meta Ads & Paid Social

Audience targeting, campaign structure, creative strategy, testing and performance analysis.

Google Ads

Search, Display and Video campaign planning, keyword targeting and measurement.

Social Media & Content

Content calendars, planning, captions, creative direction and audience-focused content.

WordPress & Landing Pages

WordPress, Elementor, WooCommerce and conversion-focused landing page development.

Performance Marketing

Funnel-based campaign planning, budget allocation, segmentation, placements and KPI planning.

Marketing Automation

Lead capture, automated email sequences, WhatsApp nurturing and Instagram DM journeys.

CRM & Lead Management

Lead capture, CRM workflows, nurturing systems and automation integrations.

Selected Work

Hands-on projects across websites, acquisition, content and automation.

01
Website Development

Arvahna

Brand website designed and built on WordPress with Elementor, structured for clarity and conversion.

WordPressElementor
View Project →
02
Website Development

Symbiotic Systems

Corporate website development with a clean information architecture and service-led navigation.

WordPressElementor
View Project →
03
E-Commerce

JoynMe

WooCommerce storefront with product structure, checkout flow and merchandising built for sales.

WooCommerce
View Project →
04
Lead Generation

Conversion Landing Pages

Four campaign landing pages built around a single offer, fast load and a focused lead form.

05
Social Media & Content

Content Calendar & Creative System

Monthly calendars with content pillars, post formats, captions, hashtags and Canva creatives — mapped to paid vs organic and KPIs.

CalendarCaptionsCanvaKPI Planning
06
Google Ads

Search Campaign Build

Campaign planning, keyword strategy by intent, ad group structure, ad copy variants and performance measurement.

SearchKeyword IntentMeasurement
07
Media Buying Strategy

3-Month Meta + Google Plan

Full-funnel media plan with budget allocation, audience targeting, placements, creative strategy and KPIs per stage.

Month 1 — Awareness→Month 2 — Consideration→Month 3 — Conversion
08
Email & CRM Automation

Lead-to-CRM Nurture Engine

Leads captured on the landing page flow into the CRM and trigger a three-stage email sequence.

Landing Page→Pabbly→Zoho CRM→Gmail Sequence
WelcomeValueAction
09
WhatsApp Automation

WhatsApp Lead Nurturing

Instant WhatsApp response and timed follow-ups that keep new leads warm until they are ready to talk.

Landing Page→Pabbly→WATI→WhatsApp Nurture
WelcomeFollow-upOffer Reminder
10
Instagram DM Automation

Automated DM Journey

Comment and story triggers routed into a five-stage conversational journey that qualifies interest.

Instagram→ManyChat→Automated DM Journey
WelcomeServicesValueFAQOffer
11
SEO & Content

Organic Growth Audits

Keyword research, on-page optimisation, technical fixes and content mapping tracked through Search Console and GA4.

SEMrushScreaming FrogSearch ConsoleGA4
My Approach

Marketing that connects the dots.

01

Discover

Understand the business, audience, market and objective.

02

Attract

Build visibility through SEO, content, social media and paid advertising.

03

Engage

Create meaningful interactions through content, landing pages, CRM and automation.

04

Convert & Grow

Turn qualified attention into leads, customers and measurable growth.

Skills & Toolkit

The stack I work with.

Digital Marketing

  • SEO
  • Social Media Marketing
  • Content Marketing
  • Performance Marketing
  • Media Buying

Paid Advertising

  • Google Ads
  • Meta Ads Manager
  • Audience Targeting
  • Campaign Optimization
  • A/B Testing

SEO & Analytics

  • SEMrush
  • Ubersuggest
  • Ahrefs
  • Screaming Frog
  • Search Console
  • GA4
  • Google Trends

Web

  • WordPress
  • Elementor
  • WooCommerce
  • HTML/CSS
  • Landing Pages
  • Google Tag Manager

Automation & CRM

  • HubSpot
  • Zoho CRM
  • Zapier
  • Pabbly Connect
  • Mailchimp
  • AiSensy

Creative & AI

  • Canva
  • CapCut
  • ChatGPT
  • Google Gemini
  • AI-assisted Content
Experience

Where I've worked.

Jan 2026 – Aug 2026

Digital Marketing Intern

Capsley Business Developers Pvt. Ltd.
BrandingWebsite DevelopmentSEO Social MediaPerformance MarketingMarketing Automation Media BuyingGoogle AdsMeta Ads
2022 – 2025

Academic Consultant & Coach

Akka IAS Academy
2018 – 2021

Freelance Content Creator

UPSC Coaching Institutes
2015 – 2017

Software Developer

AGS Infotech Ltd.
Education & Certifications

Foundations and formal training.

2010 – 2014

B.E. — Electrical & Electronics Engineering

Gogte Institute of Technology, Belagavi · 77% · Distinction

Upskill Rocket

  • Digital Marketing Certification

HubSpot

  • Social Media Marketing
  • Content Writing
  • Inbound Marketing

SEMrush

  • Keyword Research
  • On-Page SEO
  • Technical SEO
  • Backlink Management

Google Ads

  • Search
  • Display
  • Video
  • Measurement & Creative

"Different experiences. One growth mindset."

From engineering and software development to content, consulting and digital marketing, my journey has taught me to approach problems analytically, understand people deeply and build strategies with purpose.

Contact

Have a brand that needs to grow?

Let's build a digital strategy that turns visibility into meaningful growth.

Contact Details

LocationBengaluru, Karnataka

Send a Message

I usually reply within 24 hours.

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